Dentists’ #1 Recommendations for Dentin Hypersensitivity and Acid Erosion

A 50-year heritage of dental innovation has resulted in two brands that offer a variety of products to meet patients’ needs and preferences.

Sensodyne Products
Sensodyne Products

Sensodyne® for Sensitive Teeth

Since 1961, this trusted brand has become synonymous with tooth sensitivity, or dentin hypersensitivity, a condition Sensodyne toothpastes treat with one of two active ingredients, potassium nitrate or stannous fluoride.

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Pronamel Enamel Protection Toothpaste

Pronamel® for Acid Erosion

A decade ago, Pronamel was introduced with a dual-acting formulation, which was designed to help strengthen enamel and protect against the effects of acid erosion, in addition to relieving pain from sensitivity. It has grown into a brand of five distinct toothpastes to treat a range of dental needs and meet evolving personal preferences.

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Pronamel Enamel Protection Toothpaste
Sensodyne Toothpaste

Sensodyne®: Sensitivity Relief.* Multiple Options.

Sensodyne comes in many formulas. See which one is right for your patients.

*with twice daily brushing

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Pronamel Toothpaste

Pronamel®: Strengthen and Protect Enamel.

A unique formulation that delivers superior fluoride uptake. See which product line is right for your patients.

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Dentist Smiling Giving Product Recommendation

Recommend the Right Product for Each Patient

Identify symptoms of dentin hypersensitivity or acid erosion to make a quality recommendation.

Learn More

Sensodyne Toothpaste

Sensodyne®: Sensitivity Relief.* Multiple Options.

Sensodyne comes in many formulas. See which one is right for your patients.

*with twice daily brushing

See Products

Pronamel Toothpaste

Pronamel®: Strengthen and Protect Enamel

A unique formulation that delivers superior fluoride uptake. See which product line is right for your patients.

See Products

Dentist Smiling Giving Product Recommendation

Recommend the Right Product for Each Patient

Identify symptoms of dentin hypersensitivity or acid erosion to make a quality recommendation.

Learn More